Rules of Engagement
These are the protocols to use when initiating and engaging in co-prosperous activity in this forum.
Create Your Company Listing
Help counterpart pro's who search your listing to more easily identify a strong match.
Do
- Be very clear about your company and the products and services you offer.
- Accurately state your job title and experience to help the counterpart determine role-fit.
- Upload images including company logo in the first position and then your offerings to inform and attract interest.
Don't
- Do not use this forum to post adverts or promotions. This is about networking, not soliciting
- Do not list your company multiple times unless your company has multiple sellers engaged or has uniquely branded business units with distinct service offerings.
Contact a Listed Company
The entreaty is your humble but earnest request to invite another sales professional to exchange insights and advocacy. It should enable the recipient to understand why the proposed match-up might be a high-quality fit.
Do
- First determine that both companies offer products and services that are of reciprocal value.
- Use co-prosperity.pro messaging functionality for a safe, easy, and quality-controlled experience.
- Consider researching your potential counterpart's commercial interests. For example the name of the incumbent provider of their services and the value and expiration date of that contract.
- Start with a concise and informational message.
Don't
- Don't spam every company.
Explore Strategic Fit
Once an entreaty has been accepted conduct an introductory meeting with an agenda focused on discovery.
- each other's background and selling experience
- each company's service offerings
- state of b2b between the companies
- clarity on each other's selling objectives
Determine during this initial meeting if this was a one and done information exchange or if there is sufficient mutuality for active collaboration going forward.
There's Potential Mutuality, Now What?
When there's a good mutual fit, it is incumbent upon the parties to navigate their respective organizations, conduct internal due diligence, and help each other to put their best foot forward.
- Work through procurement, operations, and/or senior leaders to learn the state of your company's current contract for your counterpart's services.
- Inform your company's stakeholders of b2b efforts to drive growth and encourage engagement with your counterpart
- Exchange insights, facilitate access and introductions, and ethically and responsibly coach your counterpart to help them put their best foot forward.
- Ensure all advocacy is ethical and will not violate confidentiality or your business conduct policy.
You aren't guaranteed or guaranteeing sales success. Each seller, their strategic selling ability, and their proposal must stand on its own merits.